{"id":646,"date":"2015-04-30T10:44:48","date_gmt":"2015-04-30T08:44:48","guid":{"rendered":"https:\/\/pubweb.carnet.hr\/hsd\/?p=646"},"modified":"2015-04-30T10:44:48","modified_gmt":"2015-04-30T08:44:48","slug":"poziv-na-gostujuce-predavanje-culture-and-economy-in-the-age-of-social-media-theorising-contemporary-society-with-raymond-williams-herbert-marcuse-and-dallas-smythe-zadar-8-5-11h-zagreb-9","status":"publish","type":"post","link":"https:\/\/hsd.hr\/en\/2015\/04\/30\/poziv-na-gostujuce-predavanje-culture-and-economy-in-the-age-of-social-media-theorising-contemporary-society-with-raymond-williams-herbert-marcuse-and-dallas-smythe-zadar-8-5-11h-zagreb-9\/","title":{"rendered":"Poziv na gostuju\u0107e predavanje &#8220;Culture and economy in the age of social media: theorising contemporary society with Raymond Williams, Herbert Marcuse and Dallas Smythe&#8221;, Zadar, 8. 5. 11h \/ Zagreb 9. 5. 19h"},"content":{"rendered":"<p>Sekcija za sociologiju medija HSD-a, pod pokroviteljstvom Odjela za sociologiju Sveu\u010dili\u0161ta u Zadru i Multimedijalnog instituta u Zagrebu, sa zadovoljstvom vas poziva na gostuju\u0107a predavanja Prof. dr. sc. Christiana Fuchsa pod naslovom Culture and Economy in the Age of Social Media: Theorising Contemporary Society with Raymond Williams, Herbert Marcuse and Dallas Smythe. Prvo predavanje \u0107e se odr\u017eati <strong>8. svibnja u 11 sati u Zadru<\/strong> (Dvorana za poslijediplomske studije, Zgrada rektorata), a drugo <strong>9. svibnja u 19 sati u Zagrebu<\/strong> (Multimedijalni institut, Preradovi\u0107eva 18).<\/p>\n<p>Christian Fuchs profesor je u podru\u010dju dru\u0161tvenih medija (eng. social media) u Institutu za istra\u017eivanje medija i komunikacije na Sveu\u010dili\u0161tu Westminster u Londonu i ravnatelj Centra za istra\u017eivanje dru\u0161tvenih medija. Tako\u0111er je urednik \u010dasopisa tripleC: Communication, Capitalism &amp; Critique (<a href=\"http:\/\/www.triple-c.at\" target=\"_blank\" rel=\"noopener\">http:\/\/www.triple-c.at<\/a>), zamjenik voditeljice EU COST akcije Dynamics of Virtual Work, voditelj je Istra\u017eiva\u010dke mre\u017ee 18 \u2013 Sociologija komunikacija i istra\u017eivanja medija Europske sociolo\u0161ke asocijacije i autor knjiga \u02ddCulture and Economy in the Age of Social Media\u02dd, \u02ddDigital Labour and Karl Marx\u02dd, \u02ddSocial Media: A Critical Introduction\u02dd, \u02ddOccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism\u02dd.<\/p>\n<p>Sa\u017eetak predavanja:<\/p>\n<p>We live in a world, in which social media such as Twitter, YouTube, WhatsApp, and Facebook in the West and Weibo, Youku, WeChat, and Renren in the East are shaping communications. In this talk, I will draw on my recent and forthcoming works to ask the question how we can make use of various critical theories to better understand the impacts of such technologies on contemporary society. I will engage with the works of three critical theorists: Raymond Williams, Dallas Smythe, and Herbert Marcuse. I will give special attention to Williams\u2019 concept of cultural materialism, Smythe\u2019s concepts of audience labour and audience commodification, and Marcuse\u2019s concepts of the dialectic, ideology, the reality principle, and the performance principle. I will relate and update these approaches for explaining the political economy of social media and show how consumer capitalism, the commodity form, ideology, labour, and a specific contemporary expression of the structure of instincts shape this political economy. The underlying methodological assumption is that new technologies do not outdate older theories as long as the political-economic framework that embeds technology and communications stays the same so that we do not need radically new theories, but rather a re-reading, update, and dialectical sublation of critical theories for the 21st century digital age. Williams, Smythe, and Marcuse are diverse in their approaches, but all share a critical outlook, which enables a manifold contemporary critical theory for the digital age. They also share the political focus on an alternative societal framework that allows us to think about the question if there is an Internet world beyond the capitalist reality of Facebook\/WhatsApp, Google\/YouTube, Twitter, Weibo, etc. and if there is a society beyond capitalism.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sekcija za sociologiju medija HSD-a, pod pokroviteljstvom Odjela za sociologiju Sveu\u010dili\u0161ta u Zadru i Multimedijalnog instituta u Zagrebu, sa zadovoljstvom vas poziva na gostuju\u0107a predavanja Prof. dr. sc. Christiana Fuchsa pod naslovom Culture and Economy in the Age of Social Media: Theorising Contemporary Society with Raymond Williams, Herbert Marcuse and Dallas Smythe. Prvo predavanje \u0107e &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/hsd.hr\/en\/2015\/04\/30\/poziv-na-gostujuce-predavanje-culture-and-economy-in-the-age-of-social-media-theorising-contemporary-society-with-raymond-williams-herbert-marcuse-and-dallas-smythe-zadar-8-5-11h-zagreb-9\/\"> <span class=\"screen-reader-text\">Poziv na gostuju\u0107e predavanje &#8220;Culture and economy in the age of social media: theorising contemporary society with Raymond Williams, Herbert Marcuse and Dallas Smythe&#8221;, Zadar, 8. 5. 11h \/ Zagreb 9. 5. 19h<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[7],"tags":[],"class_list":["post-646","post","type-post","status-publish","format-standard","hentry","category-nekategorizirano-hr"],"_links":{"self":[{"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/posts\/646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/comments?post=646"}],"version-history":[{"count":0,"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/posts\/646\/revisions"}],"wp:attachment":[{"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/media?parent=646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/categories?post=646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hsd.hr\/en\/wp-json\/wp\/v2\/tags?post=646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}